5 Ways your Business Can Benefit from a Virtual Tour

As more and more businesses look for innovative ways to promote their facilities and premises, 3D virtual tours have seen a strong level of growth over the last 12 months. Whether it’s a retail business looking to give customers a virtual show around, restaurants providing diners with an opportunity to choose a table online or nursery schools providing parents with a virtual show around, 3D virtual tours are being used more and more to help bring more exposure to a wide range of projects. 

So here’s 5 ways your business can benefit from a 3D virtual tour…

1. Virtual Tours can increase visibility of your business

Recent Research shows that 81% of people conduct research online before making a purchase. 3D virtual tours simply help your business listing stand out. There is no doubt that Google search results are competitive and a business with a virtual tour on its listing will always outshine competing results.

2. Virtual Tours can help attract new customers

Online viewers of your 3D virtual tour are even more likely to visit your business in person. Businesses that can provide visitors with a preview of the experience they'll have before they physically walk through the door will always stand out from the crowd. It lets people who are interested in your business decide if what you offer meets their needs. Even more importantly, it helps people understand their surroundings and familiarise themselves with your space.

3. Virtual tours help keep people on your website longer

Keeping people on your website as long as possible is an important part of promoting your business. Virtual tours get over five million visits a day because they spark interest and are an important component of the decision-making process for customers. Naturally, people spend 5-10 times longer on websites with an embedded virtual tour than those without.

4. Virtual Tours help you stay ahead of the competition

Virtual media and 3D virtual tours are growing rapidly so you don’t want to be left behind. 70-80% of people research a business online before visiting. As such, if you’re using a 3D virtual tour as part of your marketing you’ll be viewed as a business that embraces the newest technology and is forward thinking.

5. Virtual tours influence rankings in Search Results

In a recent online study, it was confirmed that virtual tours have an influence on how strong that listing is and how often it appears in organic search on Google and on Maps. 

Businesses with 360 virtual tours are generally shown higher in search listings than those without and will generally see a 16% uplift in appearances in search results.

Take A Tour

Want to see how other local businesses are leveraging 3D virtual tours? Then why not view some typical examples of 3D Virtual Tours that we’ve created for local businesses by clicking here...